Marketplace
Viewing sites and zones available for advertising
The Marketplace shows list of all traffic sources within the network, including the available ad spots for each website, along with their respective Daily Impressions and Clicks.
Note: Traffic source data reflects activity from two days prior. For RTB zones to appear in the marketplace, they must have a minimum of 1,000 queries.
Filtering by Dimension
You can refine your Marketplace view using the +Add Filter dropdown, located at the top of the page. This allows you to filter Marketplace results based on a range of available dimensions.
Available dimension filters include Ad Format, Ad Placement (e.g. Footer, NTV), Allowed Product Category (if enabled by the ad server), Category (and Sub-category), Countries, Device Type, and Traffic Type.
When a filter is selected and you select Apply, the table and the results will update accordingly. You can apply multiple filters as needed.
To remove all applied filters, click Reset Filters to return the table to its default state.
You can also search specific entries based on the Site Name, Site ID or Zone ID. Not all the ad zones have an ad placement assigned to them.
Note: Please note that you need to be logged into your account to see the Marketplace tab. The Marketplace tab will show using the currency you selected when you set up your account. You cannot change the currency on an existing account.
Column Settings
You can customise your Marketplace table view using the Column Settings menu, located on the right-hand side above the table.
This menu allows you to toggle columns on or off, giving you full control over which data points are displayed. By tailoring the table to your needs, you can focus on the metrics that matter most and create a more relevant view of sites and zones available for advertising.
Blacklisted Sites
With the feature of blocking sites on an account level, you cannot buy an ad spot from the sites that are blacklisted. You will see a warning icon highlighted in red before the BUY button and this button will be greyed out. On the hover of this icon, the following message is displayed: This site has been blacklisted on your account.
Buying an ad zone in the Marketplace tab
You can click Buy on the right side of any ad zone in the list to buy it. You will be taken to the Campaign tab, where you can fill in the rest of the details of the campaign that will target this ad zone.