Ad Exchange Partners

Ad Formats Supported by Ad Exchange Partners

Standard Integrations

Ad Exchange Partners	Publisher Ad Formats
ExadsRTB	Banner Direct Link Email Clicks Mobile Popunders Push Notifications
OpenRTB v2.4	Banner Desktop Fullpage Interstitial Direct Link Email Clicks Mobile Mobile Fullpage Interstitial Native Ad Popunders Push Notifications Video
OpenRTB v2.5	Banner Desktop Fullpage Interstitial Direct Link Email Clicks Mobile Mobile Fullpage Interstitial Native Ad Popunders Push Notifications Video

Client-Specific Partner Templates

For frequently requested integrations, EXADS provides partner-named templates. These are pre-configured against one of the standard integrations above, so you can select the partner by name without needing to know which OpenRTB version they support.

Ad Exchange Partners	Based on	Advertiser Ad Formats
ExoClick	OpenRTB v2.4	As per OpenRTB v2.4

Selecting a partner template automatically applies the configuration of its base template. Any additional settings exposed on the base template remain visible but are read-only, because their values are defined by the partner template. To configure those settings yourself, select OpenRTB v2.4 or OpenRTB v2.5 directly instead of the partner name.

Existing campaigns configured against OpenRTB v2.4 or v2.5 are unaffected and continue to work as before.