Documentation

Documentation

  • General
  • Advertisers
  • Publishers
  • RTB
  • API
  • MCP

›Publishers

Advertisers

  • Advertisers RTB Overview
  • Ad Exchange Partners
  • Integrating Advertising Demand
  • Open RTB

    • Open RTB Integration
    • Open RTB 2.4 Bid Request
    • Open RTB 2.4 Bid Response
    • Open RTB 2.5 Bid Request
    • Open RTB 2.5 Bid Response
    • Prebid / OpenRTB 2.5 Bid Request
    • Prebid / OpenRTB 2.5 Bid Response

    EXADS RTB

    • EXADS RTB Integration
    • EXADS RTB Bid Request
    • EXADS RTB Bid Response

Publishers

  • Publishers RTB Overview
  • Ad Exchange Partners
  • Integrating Publishing Supply
  • Open RTB

    • Open RTB Integration
    • Open RTB 2.4 Bid Request
    • Open RTB 2.4 Bid Response
    • Open RTB 2.5 Bid Request
    • Open RTB 2.5 Bid Response
    • Prebid / Open RTB 2.5 Bid Request
    • Prebid / Open RTB 2.5 Bid Response

    EXADS RTB

    • EXADS RTB Integration
    • EXADS RTB Bid Request
    • EXADS RTB Bid Response
  • RTB Discrepancies
  • Billable Event Counting (BURL)

IP Networks

  • IP Networks

Ad Exchange Partners

Ad Formats supported by Ad Exchange Partners

Standard Integrations

Ad Exchange PartnersPublisher Ad Formats
ExadsRTB
  • Banner
  • Direct Link
  • Email Clicks
  • In-Page Push Notifications
  • Popunder
  • Push Notifications
OpenRTB v2.4
  • Banner
  • Desktop Fullpage Interstitial
  • Direct Link
  • Email Clicks
  • In-Page Push Notifications
  • In-Stream Video
  • Mobile Fullpage Interstitial
  • Native Ad
  • Outstream Video
  • Popunder
  • Push Notifications
  • Video Slider
OpenRTB v2.5
  • Banner
  • Desktop Fullpage Interstitial
  • Direct Link
  • Email Clicks
  • In-Page Push Notifications
  • In-Stream Video
  • Mobile Fullpage Interstitial
  • Native Ad
  • Outstream Video
  • Popunder
  • Push Notifications
  • Video Slider
BidSwitch
  • Banner
  • In-Stream Video
  • Native Ad
  • Outstream Video
  • Video Slider

Client-Specific Partner Templates

For frequently requested integrations, EXADS provides partner-named templates. These are pre-configured against one of the standard integrations above, so you can select the partner by name without needing to know which OpenRTB version they support.

Ad Exchange PartnersBased onPublisher Ad Formats
ExoClickOpenRTB v2.4As per OpenRTB v2.4
Traffic JunkyOpenRTB v2.4As per OpenRTB v2.4
TrafficStarsOpenRTB v2.5As per OpenRTB v2.5
TwinRedOpenRTB v2.4As per OpenRTB v2.4

Selecting a partner template automatically applies the configuration of its base template. Any additional settings exposed on the base template remain visible but are read-only, because their values are defined by the partner template. To configure those settings yourself, select OpenRTB v2.4 or OpenRTB v2.5 directly instead of the partner name.

Existing integrations configured against OpenRTB v2.4 or v2.5 are unaffected and continue to work as before. You can move them onto a partner template if you prefer, but there is no requirement to do so.

← Publishers RTB OverviewIntegrating Publishing Supply →
  • Ad Formats supported by Ad Exchange Partners
    • Standard Integrations
    • Client-Specific Partner Templates
Documentation
Community
Github
Useful Links
EXADS
Copyright © 2026 EXADS