> For the complete documentation index, see [llms.txt](https://docs.exads.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.exads.com/advertisers/campaigns/media-library.md).
# The Media Library
Use the Media Library to upload and manage campaign assets, including images and videos. Open **Campaigns** > **Media Library**.
## Checking the Status of your Assets
The **Media Library** displays thumbnails for uploaded images, HTML banners, and videos. Each asset shows an **Approved**, **Pending**, or **Rejected** status.
## Uploading assets
Click **Upload Files**, select an asset type, then upload the required file.
### Size limits
Images and videos are subject to size limits, which keep sites performing well and ranking highly in search engines.
| Asset | Size Limit |
| ---------------------------------------------- | ---------- |
| Banner Images | 150 KB |
| Mobile Interstitial Fullpage images (900x1600) | 300 KB |
| Banner videos | 1536 KB |
| InStream videos | 51200 KB |
| Video Thumbs | 1500 KB |
### Optimization of Uploads
Uploaded creatives are optimized for performance:
* PNG files are converted to JPEG when uploaded.
* Previously uploaded PNG files also convert to JPEG.
* MP4 versions of animated GIFs are created and used for ad zones that allow it, if enabled for that network. The following ad zones will give preference to the MP4:
* Banner
* In-Video Banner (JavaScript)
* Mobile Banner
* Mobile Interstitial Banner
* Sticky Banner
* Web Instant Message
***
{% hint style="info" %}
PNGs and GIFs are converted only if the result is a smaller file size.
{% endhint %}
***
{% hint style="info" %}
Banners containing GIFs converted to MP4 will still function as normal banners, not video banners.
{% endhint %}
***
## Viewing Asset Details
Click the three dots on an asset thumbnail to open **Details**:
* **ID**: The ID number of the asset.
* **Status**: The status of the asset (Approved, Pending, Rejected).
* **Labels**: Any labels associated with the asset, e.g **Banners - Animated Images**.
* **Target Audience**: The target audience label for the asset.
* **Product Category**: The product category the asset belongs to.
* **Original File Name**: The filename that the asset was uploaded with.
* **Upload File Size**: The size of the asset when it was uploaded.
* **Optimized GIF Size**: The size of the asset once it has been compressed.
* **Converted File Size**: If the file was optimized as well as compressed, it may have a different size to the compressed file.
* **Campaigns**: Campaigns using the asset. Click a campaign link to open its **Campaign List** screen.
* **Your Tags**: Add tags to identify assets in searches. Click **Save** when finished.
## Searching and Filtering Assets in the Media Library Screen
The **Select Ad Assets** screen lists assets sorted by file type (images, HTML banners, and videos) and the last date updated
Use the search box to find assets by:
* **(Original File) Name**: Enter all or part of the original filename.
* **ID**: Enter the asset ID.
Click +ADD FILTER at the top of the screen. The available filters are:
* **Ad Format**: Filter by Ad Format.
***
{% hint style="info" %}
Videos are filtered by their relative banner sizes. Videos with non-standard dimensions appear under **Videos**.
{% endhint %}
***
* **Campaigns**: Filter by campaign name or ID:
* Select the campaigns by ticking the checkboxes.
* Check **Show selected only** to exclude unselected campaigns from the list.
* **Optimized File Size**: Filter by the exact Optimized File Size for the asset, or set a size range using the **Minimum** and **Maximum** fields.
* **Product Category**: Filter by the asset's product category:
* Select the Product Category by ticking the checkboxes.
* Check **Show selected only** to exclude unselected product categories from the list.
* **Status**: Filter by **Approved**, **Pending**, **Rejected**, or **Archived**.
***
{% hint style="info" %}
Choose whether to show **Archived** assets. They are hidden by default.
{% endhint %}
***
* **Tags**: Filter by tags added in **Details**:
* Select the Tag by ticking the checkboxes.
* Check **Show selected only** to exclude unselected tags from the list.
* **Target Audience**: Filter by the asset's target audience:
* Select the Target Audience by ticking the checkboxes.
* Check **Show selected only** to exclude unselected target audiences from the list.
* **Upload File Size**: Filter by the exact Upload File Size for the asset, or set a size range using the **Minimum** and **Maximum** fields.
* **With/Without Labels**: In the **With** drop-down, check the labels to include. In the **Without** drop-down, check the labels to exclude.
Click **Apply** to filter the assets.
To add more filters, click +ADD FILTER again.
Click **Reset Filters** to remove any search or filters you have added.
---
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