> For the complete documentation index, see [llms.txt](https://docs.exads.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.exads.com/advertisers/campaigns/campaigns-list.md).

# The Campaigns List

![The Admin Panel](https://docs-advanced.exads.com/docs/assets/hires/new-campaigns-list-still.png)

In the **Campaigns List** tab you can create, delete and organise your campaigns into groups. You can also archive, edit, pause, and view statistics for individual or multiple campaigns.

## Filtering the campaigns list <a href="#filtering-the-campaigns-list" id="filtering-the-campaigns-list"></a>

![filter campaign](https://docs-advanced.exads.com/docs/assets/hires/new-campaigns-list-filter.gif)

You can filter the campaigns list in several ways:

* Click the calendar icon to choose a **Date Range**.
* Select a group from the **Groups** drop-down. See [Campaign Groups](#campaign-groups).
* Select a status from the **Show Statuses** drop-down. Choose **Active**, **Paused**, or **Archived**.
* Search campaigns by **Name**, **ID**, or **Type**. Type is the campaign's ad format.

Click **Apply** after choosing your filters. Click **Reset Filters** to start again.

## Campaign Options <a href="#campaign-options" id="campaign-options"></a>

There are different options available on the Campaigns List:

![Campaign Options](https://docs-advanced.exads.com/docs/assets/hires/campaign-options.png)

### Edit <a href="#edit" id="edit"></a>

<figure><img src="https://2122107279-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FualFKt6C8xdYfe2WEYpJ%2Fuploads%2FYiyk785zIug73nH2iZfS%2Fimage.png?alt=media&amp;token=a9aea32c-5358-4f95-aa40-835b65673783" alt=""><figcaption></figcaption></figure>

Use this option to edit the campaign.

### View Statistics <a href="#view-statistics" id="view-statistics"></a>

<figure><img src="https://2122107279-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FualFKt6C8xdYfe2WEYpJ%2Fuploads%2Fzi9D9KhRo27ALvnOt0zr%2Fimage.png?alt=media&amp;token=99d9945a-e91a-46c7-ab21-ae3cc9a3a5f3" alt=""><figcaption></figcaption></figure>

Use this option to view campaign statistics. It opens [**Statistics**](/advertisers/advertiser-statistics.md) with relevant filters applied.

### Start / Pause Campaign <a href="#start--pause-campaign" id="start--pause-campaign"></a>

Depending on the [Campaign Status](#campaign-statuses), use this option to start or pause a campaign.

<figure><img src="https://2122107279-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FualFKt6C8xdYfe2WEYpJ%2Fuploads%2FjlUJC7GQJiP9H6ZeOjXW%2Fimage.png?alt=media&amp;token=36a2af6e-dee5-4788-8210-10f2e912d911" alt=""><figcaption></figcaption></figure>

### Copy Campaign <a href="#copy-campaign" id="copy-campaign"></a>

Use this option to duplicate a campaign. You have two options:

![Campaign Copy](https://docs-advanced.exads.com/docs/assets/hires/campaign-copy-options.png)

Choose **keep the same ad format and creatives** to duplicate the entire campaign. Choose **a new ad format and upload new creatives** to select a new ad format first. Confirm the price adjustment if the original price is below the minimum allowed. You can then edit the duplicated campaign.

### Archive Campaign <a href="#archive-campaign" id="archive-campaign"></a>

Use this option to archive the campaign.

## Campaign Groups <a href="#campaign-groups" id="campaign-groups"></a>

Groups organize campaigns using your chosen criteria. They help you manage many campaigns.

Group campaigns by country, product type, targeted device, and more.

### Toggle group and non-group views

![groupspanel](https://docs-advanced.exads.com/docs/assets/hires/new-campaigns-list-toggle.gif)

Use the two buttons on the right of the filter panel to show or hide the groups panel.

Click a group in the left panel to show its campaigns.

{% hint style="info" %}
In non-group view, the **Groups** column appears beside **Campaign name**. It shows **No Group** for ungrouped campaigns. Toggle this column in column settings.
{% endhint %}

By default, the groups panel shows only groups with campaigns. Select **Show Empty Groups** to view empty groups.

### Create a group

Click the **Campaigns** tab. In **Campaign List**, click **NEW GROUP**.

![creategroups1](https://docs-advanced.exads.com/docs/assets/hires/new-campaigns-list-group.gif)

{% hint style="info" %}
Use a short group name to keep it fully visible in **Campaigns List**.
{% endhint %}

### Assign a campaign to a group

When creating a campaign, click **NEW CAMPAIGN** in **Campaigns List**. Select an available group or **No Group**. You can also move one or more campaigns using the bulk update bar.

<figure><img src="https://2122107279-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FualFKt6C8xdYfe2WEYpJ%2Fuploads%2FPKkl8poSxpmgmjIxIpkH%2F1070ad-campaign-group.gif?alt=media&amp;token=bb2744ba-1528-4ea6-94ba-99b75874ed87" alt=""><figcaption></figcaption></figure>

## Campaign Statuses <a href="#campaign-statuses" id="campaign-statuses"></a>

![campaign statuses](https://docs-advanced.exads.com/docs/assets/hires/campaign-status.png)

The **Status** column shows each campaign's status.

{% hint style="info" %}
Some statuses appear only when selected in the **Show Statuses** drop-down.
{% endhint %}

<table data-header-hidden="false" data-header-sticky data-search="false"><thead><tr><th>Status</th><th>Explanation</th></tr></thead><tbody><tr><td><strong>Archived</strong></td><td>Campaigns which have been archived. You will only see these campaigns if <strong>Archived</strong> is selected in <strong>Show Statuses</strong>.</td></tr><tr><td><strong>Paused</strong></td><td>The campaign has been paused, using the pause button on the left side of the <strong>Campaigns List</strong>. You will only see these campaigns if <strong>Paused</strong> is selected in <strong>Show Statuses</strong>.</td></tr><tr><td><strong>Running</strong></td><td>The campaign is running.</td></tr><tr><td><strong>No Funds</strong></td><td>There are no funds in the account (which will mean the campaign is not running).</td></tr><tr><td><strong>Account Not Verified</strong></td><td>The campaign is not running because the account has not yet been verified.</td></tr><tr><td><strong>Global Daily Budget Reached</strong></td><td>The Global Daily Budget which you set in your profile page has been reached. This is the maximum you are willing to spend on all campaigns in a single day.</td></tr><tr><td><strong>Pending Approval</strong></td><td>The campaign is not running because it has not yet been approved.</td></tr><tr><td><strong>Rejected</strong></td><td>The campaign has been rejected.</td></tr><tr><td><strong>Completed</strong></td><td>The campaign has reached the total number of impressions that you set it to achieve.</td></tr><tr><td><strong>Daily Limit Reached</strong></td><td>The campaign has reached the daily limit of impressions that you set.</td></tr><tr><td><strong>Daily Budget Reached</strong></td><td>The campaign has reached the maximum budget that you set for the day in <a href="/advertisers/campaigns/creating-a-campaign/step-4-pricing-and-limits.md">Step 4: <strong>Pricing &#x26; Limits</strong></a> of creating a campaign.</td></tr><tr><td><strong>Overdue Invoices</strong></td><td>You have not paid one or more invoices for this campaign.</td></tr><tr><td><strong>Partially Running</strong></td><td>One or more variations of the campaign is not running for some reason.</td></tr><tr><td><strong>No Variations</strong></td><td>The campaign has been created but no variations have been created. Campaigns cannot run without at least one variation.</td></tr><tr><td><strong>Won’t Run</strong></td><td>The campaign will not run because it has not been set up correctly.</td></tr><tr><td><strong>Too many zones targeted/blocked</strong></td><td>The campaign is targeting/blocking too many zones.</td></tr><tr><td><strong>Expired</strong></td><td>The campaign was scheduled to end at a certain date, and this date has passed.</td></tr><tr><td><strong>Scheduled</strong></td><td>The campaign is not running yet, but has been scheduled to start at some point in the future.</td></tr></tbody></table>

## Column Settings <a href="#column-settings" id="column-settings"></a>

![Column Settings](https://docs-advanced.exads.com/docs/assets/hires/campaigns-list-column-settings.png)

Choose displayed columns from the top-right of the campaigns list.

* Click **General** to choose columns for the list.
* Click **Video** to show or hide the **Video** section. Then choose its columns.
* Click **Goals** to choose which conversion tracking goals to show in the list.
* Click **Real Time Bidding** to show or hide that section. Then choose its columns.

## The Bulk Update Bar <a href="#the-bulk-update-bar" id="the-bulk-update-bar"></a>

Select one or more campaigns using the checkboxes on the left. The blue bulk update bar appears at the bottom. Use it to apply changes to every selected campaign.

![Bulk Update Bar](https://docs-advanced.exads.com/docs/assets/hires/bulk-update-new-flow.png)

The bulk update bar lets you:

* **Pause** and **Play** the campaigns.
* Move campaigns to another group. Click **Move**, then select a group in **Move Campaigns**.
* **Archive** and **Restore** the campaigns.

### Categories <a href="#categories" id="categories"></a>

Click **Categories** to open **Update Categories**. Select or deselect campaign categories. If several top-level categories exist, use **Target All** to select or deselect them.

### Ad Destination <a href="#a-d-destination" id="a-d-destination"></a>

Click **Ad Destination** to change the landing page URL, URL segment, or landing page group.

### Pricing <a href="#pricing" id="pricing"></a>

Click **Pricing** to update pricing for all selected campaigns. Choose from:

* **Time Period**: Set a time period for the campaigns to run in.
* **Total Limits**: Set a budget and/or impression limit. The campaign runs until it reaches these limits.
* **Daily Limits**: Set daily budget and impression limits. Choose how to deliver them:
  * **Quick Delivery**: The budget or impressions limits should be reached as quickly as possible.
  * **Distribute throughout the day**: An algorithm spreads delivery across the day.
  * **Frequency Capping**: Turn frequency capping on or off, and select how many impressions a visitor will receive in a time period.
  * **Pricing**: Choose between Smart CPM and CPM.

### Bidder <a href="#bidder" id="bidder"></a>

Click **Bidder** to open bidder settings. Turn the bidder on or off, then select a bidding algorithm.

### Targeting <a href="#targeting" id="targeting"></a>

Click **Targeting** to adjust targeting options, from **Locations** to **IP Ranges**.

### Variations Distribution <a href="#variations-distribution" id="variations-distribution"></a>

Choose the campaign's distribution algorithm: **Even**, **Automatic on CTR**, or **Automatic on Conversion Rate**.

When you have finished updating the settings for your selected campaigns, click the **APPLY UPDATES** button.

<br>


---

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